Logo, full product line visual identity, 4 video commercials, packaging videos and feature photography — all built solo in 1 month for Superior Procare's air purifier division.
Superior Procare was expanding into air purifiers — a completely new product category that needed its own identity. The brand had to feel fresh, clean and consumer-facing, distinct from the industrial Procare mark.
Fresh Air One needed a logo, a full visual system, product photography, feature graphics, packaging videos and commercials — all ready for the Shopify store and social media within a month.
One person. Every asset. Delivered on time.
Clean, airy and modern — designed to communicate purity and freshness. Built to work on product packaging, the Shopify store, and video commercials.
Six air purifier models — each photographed, branded and presented for the Shopify store and social media. From compact home units to larger room purifiers.
Feature graphics and product visuals created for the Shopify store — communicating the key selling points of each purifier with bold, clean design.
Designed the packaging and created short looping videos for each unit to present the design and improve conversion.
Four video commercials produced entirely in After Effects — scripted, animated and delivered within the month. Built to run on social media and drive traffic to the store.
Logo, product visuals, 4 commercials, packaging videos and feature graphics — all delivered in a single month. Solo.